Lead Generation

Get your lead generation right, and your business will thrive. Specialising in the IT and tech industries, CEC provide companies with the highest quality B2B sales leads. As our clients are happy to testify, we supply real leads that convert into real sales.

Lead generation made simple

New sales leads are a company’s lifeblood. Without them, business can quickly stagnate — especially in the fast-changing tech industry.

The problem is that when you’re working on your own, finding new leads can be a painfully slow process. In-house lead generation can be frustrating and costly, gobbling up huge amounts of your team’s time for little reward.

CEC Marketing are experts in generating leads for B2B technology companies (we’re perfectly happy with any sector, but tech is our specialism). By leveraging our expertise, you make the lead generation process fast and cost-effective.

What we do for you:

  • Expert help for your team
  • Save time, money and frustration

Quality is everything

When it comes to lead generation, quality is vital. Low-quality leads waste your sales team’s time and decimate your ROI.

Many lead generation companies play a numbers game. To bump up their numbers, they’re happy to supply clients with low-quality leads — contacts that are completely inappropriate and were never going to result in a sale.

CEC Marketing take a different approach. We are committed to supplying only the highest quality leads. We put in front of you those people with a demonstrable, immediate need and with the authority to make buying decisions.

What we do for you:

  • Good quality leads mean more conversions often result after nurturing.
  • Results that are light years ahead of poor quality lead gen.

A winning strategy

Industry experience counts. A rigorous approach counts. Together, they add up to growth for your business.

Our lead generation strategy begins with profiling and segmenting the audience. Once we understand their needs, we craft email messages that resonate with them. Then our team calls each and every person who has engaged in the email campaign. We talk to them, qualifying them using your business criteria. When we’re confident that they have a clear, current need for your service, and we know they’re a decision-making stakeholder, we hand them over to you – to close the deal.

What we do for you:

  • Supplying qualified leads to your team
  • You set the qualifying criteria
  • Frees up your sales team for what they do best

Minimise the risk

We know outsourcing your lead generation sounds risky. So, on selected packages, we guarantee our results.

Maybe you’ve never considered outsourcing lead generation before. Or, perhaps you’ve tried it once and had mediocre results. Understandably, that can lead to some caution.

That’s why, on selected CEC packages, we will guarantee our results. It’s simple — we agree with you on the number of qualified leads we will supply. Then, if we don’t deliver, you don’t pay. We think it’s the ideal solution — all the benefits of an expert lead generation service without any of the risk.

What we do for you:

  • You specify how many leads you need
  • Risk-free investment in your business

Capture. Engage. Convert. It’s how we find your next customers.

With over 20 years of industry experience, CEC Marketing specialise in meeting the needs of IT and technology companies. Living up to the CEC name, we capture new B2B leads, engage them, and help you convert existing prospects into sales.

CEC’s success has been built on putting quality first. Our clients keep returning because they know we deliver high quality work that leads to real results. We take the time to understand our clients’ businesses, adapting our services to provide a package that works for them.

New customers are your business’s future. CEC are the experts in finding them, quickly and cost-effectively.